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Te Rautaki a Te Rau o Tākupu 2022-2026 PANZ Strategy 2022-2026


A thriving, sustainable and inclusive publishing industry for local and global readers


Our purpose is to represent and support publishing in all its forms across Aotearoa New Zealand. Publishers in the trade, educational, professional and scholarly sectors are all central to our work. We help members thrive with their current business and prepare them for the future, through training and professional development, advocacy, export, funding, and collaboration with other sector organisations.

Te Tiriti o Waitangi

Our industry is actively committed to honouring Te Tiriti o Waitangi.

Te Tiriti o Waitangi is the founding document of Aotearoa New Zealand. Signed in 1840 by leaders of hapū and the Crown, Te Tiriti o Waitangi affirmed Māori rights as tangata whenua and provides a model of governance in Aotearoa New Zealand.

Te Tiriti o Waitangi provides a basis for ongoing, power-sharing relationships between tangata whenua and all others who may come in later years. Central to this power-sharing is a commitment to live together in the spirit of honourable relationships and to take the best possible care of each other. This requires the injustices caused by colonisation to be addressed and for all New Zealanders to engage in creating a positive future that honours the vision of Te Tiriti o Waitangi.

As an association, we are committed to honouring Te Tiriti o Waitangi. Te Reo Māori is the first language of this country and we value the importance of Māori language, culture, and identity in all our practices. We have members enabling the agency of tangata whenua, supporting the preservation of te reo and the historical and cultural understanding of te ao Māori.


  • Whanaungatanga – we value relationships and reciprocal partnerships
  • Kōkiri – we advocate as a united voice for publishers
  • Diversity & inclusion – we uphold the importance of diversity, inclusion, and accessibility
  • Social responsibility – we care for environmental sustainability
  • Copyright – we advocate for doing right by our Aotearoa New Zealand authors, publishers and creators.
  • Literacy – we uphold literacy as a basic human It is the key to a participatory society and cultivates a love of reading that benefits this and all future generations.

About PANZ

PANZ is the voice of publishing in Aotearoa New Zealand and is committed to creating an environment that supports our members to thrive. We do this through the delivery of a wide- ranging programme that champions the industry and ensures that members have the tools required to succeed in a dynamic publishing environment.

Our publishers produce print, digital and audio books, and a wide range of educational resources. Our members also include those who provide support to the publishing industry, for example, literature sector organisations, PR and communication specialists and book distributors.

About this strategy

This document is for key stakeholders, and anyone with an interest in publishing in Aotearoa

New Zealand. Te Rautaki a Te Rau o Tākupu 2022-2026 has been developed to identify at a high level our beliefs, aspirations and key strategic priorities for PANZ over the next four years.

PANZ Council will be using this strategy as an overarching set of guiding principles from which to unpack and expand. More concrete objectives, responsibilities and measures will be developed in our annual planning, and sub-committee working groups.

Strategic priorities

Educating people

PANZ will educate key stakeholders about publishing in order to influence their knowledge and understanding about the criticality of publishing within the literary eco-system. 

Publishers, alongside authors, booksellers, librarians and rights management, are vital contributors to the literary eco-system.

PANZ will:

  • Advocate on behalf of members to influence stakeholder and government decision
  • Seek opportunities to strengthen current, and build new and diverse relationships, recognising this as key to having influence on the value of publishing.
  • Regularly review and refresh resources used for advocacy, and for educating people about our trade.
  • Continue to review our communications, ensuring their relevance and
  • Collaborate with key stakeholders to uphold mana, copyright, and ownership where it rightfully and ethically sits, thus ensuring long-term sustainability of the creative and literary sectors.

Honouring Te Tiriti o Waitangi

PANZ honours Te Tiriti o Waitangi by striving to foreground the importance of Māori language, culture and identity in all that we do.

As an association, we are on a bi-cultural journey. We acknowledge and draw on the history of Māori language publishing that has occurred in the past, and fully endorse the ongoing growth and investment in Māori language publishing, te reo capability, and te ao Māori aspirations within the publishing industry.

PANZ will:

  • Increase the use of Te Reo in our communications and
  • Create opportunities for members to learn more about Māori language, culture, and
  • Actively seek opportunities where reciprocal relationships with Māori, iwi and hāpu can be strengthened.
  • Actively support aspirations to increase Māori publishing , and Māori kaimahi across all roles in the publishing industry.

Helping members thrive

PANZ will provide collective support and leadership for members in order help publishers thrive in local and international markets. 

PANZ is a hub for the publishing industry and a platform for promotional opportunities. We offer members industry representation and advocacy, training, industry data, grants and funding advice, export opportunities and advice, membership profile and directory services, awards, and regular communications on industry matters.

Our members value reciprocity, receiving support and giving back to the industry to help publishing thrive.

PANZ will:

  • Take a leadership role on issues and opportunities that have the potential for collective impact for our members.
  • Provide training opportunities with a focus on innovation, diversity, accessibility, and future focused digital technologies for publishing.
  • Grow an inclusive membership by strengthening benefits and expanding the membership joining options.
  • Work with industry partners and funders to identify new ways of supporting publishers locally and internationally to operate in a disrupted and uncertain world.
  • Promote members as industry leaders in exporting Aotearoa New Zealand
  • Support members take New Zealand’s unique and leading education resources to the
  • Encourage members to consider periods of council membership to help PANZ strengthen our own diversity and long-term sustainability.

Strengthening diversity, equity and inclusion

PANZ aims to influence the development of a publishing industry that reflects the diversity of Aotearoa New Zealand’s peoples.

PANZ will:

  • Seek to grow our association and members knowledge about diversity, equity, inclusion and accessibility.
  • Gather diversity information from members, to help shape an industry plan informed by the capabilities, people and commitments required to effectively tell all of Aotearoa New Zealand’s stories.
  • Encourage, grow and embed diversity and inclusion in all its forms, across all areas of the publishing industry.

Shaping a sustainable future

PANZ will develop an industry plan about environmental sustainability in order to strengthen our sustainable publishing commitments.

 Our global environment is one of rapid change, disruption and uncertainty. We are operating within a context of climate change, rapid technology developments, and change in social and consumer expectations.

Collectively, we aim to envision the possibilities for publishing in the future.

PANZ will:

  • Continue to investigate and learn from leaders in the field of best practice sustainable publishing, and leaders with environmentally friendly business operations.
  • Learn and understand more about the ways we can influence the international dependencies within which the publishing industry operates.
  • Work with the print industry to enable sustainable printing options in Aotearoa New Zealand.
  • Develop an industry strategy with clear plans, measures, and actions to support publishers to make sustainable publishing commitments.
  • Support the advocacy of the International Publishers Association (IPA), by furthering our commitments to the United Nations Sustainable Development Goals (SDG) Publishers Compact.